fraxngtm

Outbound for the agentic era.

Find who is in market. Get found. Reach them warm. Convert on the call.

Includes weekly in-market alerts

Built at HubSpot · $30M+ Intent Signal program
How outbound works now

Find and be found. Reach out. Win on the phone.

Three steps. Built running HubSpot's outbound engine.

Find and be found

Signals spot buyers. AEO gets you found.

Reach out

Email and LinkedIn hit them warm.

Win on the phone

Call the people who answer.

Work with us because we built outbound and agentic prospecting programs at scale.

Including HubSpot's $30M+ Intent Signal Outbound program.

Mintis SowMintis Sow, Founder
Ex-HubSpot Sr. Director · youngest sales leader
$30M+Outbound program at HubSpot.
2,500+Programs reached 2,500+ sellers.

"Loved the intent signal plays, so valuable! I got my BDRs and AEs to adopt it and have countless success stories from it."

WJ
Whitney JohnsonEx-HubSpot sales leader · Founder, Ackee

Now we build that same engine for you.

Mintis Sow on the Sculpt main stage: Outbound that feels inboundSculpt main stage · 10:05
Why FraxnGTM · modern era
Most agencies skip all three

Three things we do that other outbound and GTM engineering agencies don't.

01

Learn from your best reps.

Your top reps' judgment becomes a context layer behind every touch.

You getA context layer behind every touch
02

Build a signal and AEO program.

Signals stack against your wins so in-market accounts rise. AEO makes you show up when buyers ask.

You getA ranked list and findable presence
03

Win on the phone.

After the reach, we build who answers, the talk track and the connect rate so cold calling actually works.

You getA phone motion that runs
You keep the engineLive by day 45, or the bill pausesOur callers dial alongside your reps
Old era vs modern era
The shift in how outbound works

Outbound used to go one way. Now it runs both ways.

Find who is in market. Get found by the buyers already asking. Reach them while they are warm. Convert on an engineered call.

01 · Find
Find and be foundSignals catch in-market accounts. AEO puts you in the answers.
02 · Reach
Reach outDe-anon site traffic plus email and LinkedIn on signal accounts.
03 · Phone
Win on the phoneDecision makers who answer. A call motion that works.

Old era Spray and pray

  • ·Cold lists and the same template
  • ·Email and LinkedIn, then stop
  • ·The phone, if at all, is a dialer and a list
  • ·Reported on emails sent
  • ·Their stack, gone when they go

Modern era Find · reach · phone

  • ✓Signals find in-market accounts; AEO helps you get found
  • ✓Reach de-anon site traffic and decision makers on email and LinkedIn
  • ✓An engineered phone motion: who answers, talk track, connect rate
  • ✓Reported by channel: connect rate and conversations, weekly
  • ✓Built in your stack. You keep the engine.
The phone · where it converts
What engineered means

After the warm, the conversation happens here.

Intent finds who is researching. Email, LinkedIn and ads warm and hold their attention. Then your rep dials with the reason and a talk track in hand. That is where attention becomes a conversation.

01 · The list

Built from who will actually pick up, not the whole TAM.

02 · The dialer

Context and a talk track right there, so nobody opens cold.

03 · The number

Connect rate, tuned weekly and reported on its own.

Want us dialing too? Cold calling is an add-on. See pricing →

The Proactive Pipeline Engine
Right lead. Right rep. Right time.

Right lead. Right rep. Right time.

No spray and pray. Every account gets a reason before it gets a touch. Intent first. Email, LinkedIn and ads warm the same accounts. The phone converts to a conversation.

Right lead

Real, sellable, looks like your best customers, and buying now.

Right rep

The rep who owns the account reaches out, already knowing why.

Right time

When the signal says now, every channel moves now.

01

Catch the signal: accounts already researching your category, a new leader, a pricing visit, a champion who changed jobs.

02

Warm and capture attention: email and LinkedIn in your rep's voice, ads on the same accounts.

03

Engineer the call list: who will actually pick up, not the whole TAM.

04

Make the call: your rep dials with the reason and a talk track in hand. This converts attention into a conversation.

05

Report and coach: pipeline by channel every week, and we sharpen how your team sells.

Our process
Four stages. Then we run it.

Outbound transformation in days, not quarters.

01

Learn

We learn why you win. How your best reps pick and open accounts.

You getYour judgment map
02

Build

We build the engine. Signals, plays and a call list in your stack.

You getA ranked CRM list
03

Launch

We go live on every channel. Every channel live. Reps trained on the list.

Day 45List live, or your bill pauses
04

Run

We run it and sharpen it. New plays monthly. Pipeline reported weekly.

AlwaysYou keep the engine

Your next move

Your next three accounts. Not another thousand-name list.

Get your top 3 in-market accounts, then weekly alerts. Leave your work email and we'll follow up.

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